Firstpoint is in the pink with a vibrant new brand

Attention! Our lovely customers, suppliers, partners and anyone who knows the Firstpoint bunch, today we are proud to reveal our exciting new brand to the world! We love it and we hope you do too!

It’s time to say goodbye to the striking yellow and dark grey that we’ve become so familiar with over the past few years. We’re sad to see it go but it’s time for a change! In fact, it’s time to bring the Firstpoint brand to life!

Since starting the business almost 5 years ago, we’ve come a long way! With shiny new offices, a fast-growing and talented team, an impressive collection of ISO accreditations, and a full range of UK and international delivery services, it’s safe to say the business has gone from strength to strength! Of course, we couldn’t have done it without you, our loyal and wonderful customers, so as always, we thank you for your continued support.

As we continue our exciting journey to world domination, well at least in the world of logistics, expanding and innovating our range of services, always with our customer’s needs at the forefront of our minds, we wanted our brand to reflect the business as it is today—our vision, mission and most importantly, our core values. Those of you who know us will know we have a whole lot of personality, so it’s important our brand does too!

Managing Director, Chris Standeven, reflects on the project. “We have worked closely with the team at soap creative to develop a brand that we’re proud of, that truly reflects who we are and that will take us on the next part of our journey.  We have thoroughly enjoyed the experience. It’s really helped us to discover what’s at the heart of our business and what makes us different from our competitors.”

“We have a strong vision, to shape the future of logistics with a smart delivery network that offers choice and flexibility for customers using technologies that respect our people and planet. We now have a brand that can take us there and we’re truly excited for the future.”

So now, with a vibrant colour palette, bold font and brand new logo, we plan to make a stir in the world of logistics. Watch this space as there are plenty more exciting things on the horizon from Firstpoint!