Blog | Firstpoint Logistics

Chris Standeven appointed CEO of Firstpoint to lead next growth phase

Written by Holly Bishop | Mar 18, 2026 4:30:45 PM

Strengthening leadership for the next stage of growth 

Firstpoint continues to evolve as it grows, with a focus on building a business that can operate consistently at scale.

As part of that development, Chris Standeven has formally stepped into the role of Chief Executive Officer.

While Chris has been leading the business day to day for some time, formalising the role establishes clear accountability for performance, delivery and the overall direction of the company.

Chris commented :

"As the business continues to grow, the focus remains on building something that operates consistently under pressure. That means putting the right structure, people and processes in place to deliver for clients every time.” 

In time-critical logistics, structure matters. Deliveries are often complex, time-sensitive and high risk, so reliability comes down to clear ownership, strong decision making and making sure what is promised commercially is delivered operationally. 

As the business continues to expand, this level of leadership clarity becomes essential to ensuring standards are maintained and performance remains consistent.

Building a business model designed to scale 

Firstpoint’s focus remains unchanged. To build a structurally strong, commercially disciplined logistics platform that clients can rely on.

In practice, that means building a business that works under pressure.

As logistics businesses grow, weaknesses tend to show. What works at a smaller scale does not always hold up as volume increases or requirements become more complex, and that is when processes start to break down, communication slips and service levels drop. 

Avoiding that is not about fixing issues as they appear, but building the right structure from the start.

At Firstpoint, that structure is built around consistency from the quality of people in the business to the strength of client relationships and a service model designed to deliver reliably over time. 

Delivering control and visibility at every stage 

A core part of Firstpoint’s approach is creating greater control and visibility across time-critical movements.

This includes structured tracking, real-time notifications, live ETAs and coordinated management of our own specialist vehicle network, ensuring deliveries are managed proactively with clear communication throughout. 

While many logistics providers position themselves as technology-enabled, translating that into real operational outcomes remains a challenge across the industry.

Technology on its own does not solve the problem. It needs to be supported by clear processes, experienced coordination, and a delivery model that works in practice.

Developing the platform to support the next stage of growth

As Firstpoint moves into its next stage of development, a key focus is the continued investment in its technology platform and the expansion of its capabilities.

The platform is designed to support greater visibility, control and coordination across complex delivery requirements. It enables structured tracking, improves communication and supports decision-making in real time.

As the business scales, this becomes increasingly important for maintaining consistency and control as delivery volumes increase and requirements become more complex.

Technology is not being introduced as an additional layer. It is being developed as a core part of how the business operates, ensuring that commercial growth and operational delivery remain aligned.

Alongside this, Firstpoint is continuing to strengthen leadership across technology, operations and finance to support the next phase of development. 

Maintaining consistency as Firstpoint grows

As Firstpoint continues to grow, its focus remains consistent: Delivering reliability, clarity and coordination for clients operating in time-sensitive environments.

The formalisation of Chris as CEO reflects the next step in building that structure, reinforcing how the business operates as it scales and ensuring consistency remains at the centre of delivery. 

That is what allows Firstpoint to scale without losing control or consistency.